A graduate of the University of Southern California, Bill Asher holds an MBA and was the owner of several bars and nightclubs in his career. Bill Asher is currently interested in investing in internet-related businesses and technologies with a particular interest in virtual reality.
Virtual reality is a more than established asset in 2021 with uses and benefits in all industries. One use of virtual reality in 2021 is to train people and increase their engagement and learning. In many industries hiring new employees means that they require training, and training in person can be a costly task. Virtual reality can enable companies to save some money and cut costs through virtual reality training. Even though online training courses still exist, they do not guarantee that the employee is actually listening and paying attention to the video or course and virtual reality training can guarantee more attention and engagement in training.
This type of training can be used in an oil refinery or the construction industry for the employee to fully understand their role at the company and the risks that they may go through if they are not careful.
A California businessman and entrepreneur, Bill Asher has operated many companies in his career and has owned several bars and restaurants. Bill Asher is currently pursuing internet-related business projects that involve virtual reality and fantasy sports gaming.
Fantasy sports gaming has been developing in the last decade, with people taking more of an interest in sport itself by participating in fantasy leagues. Fantasy sports gaming are simulated tournaments and games in which people choose their favorite players from real-life within a set budget and try to win a championship based on the performance of the players. In fantasy sports gaming, people act as managers and try to create their dream team. The games have enjoyed wild growth in the past few years due to the affordability of smartphones and the increase of the youth population.
The fantasy sports market was valued at more than $20 billion in 2020 and it is close to hitting the $22 billion mark in 2021. The popularity and growth of fantasy sports gaming is also due to the fact that many news organizations such as ESPN develop fantasy sports apps to keep people entertained.
Bill Asher has been a successful entrepreneur for more than two decades. Operating in a diverse set of fields, Bill Asher has established more than 25 businesses, including the Lucid Entertainment Group, which maintains nightclubs, bars, and restaurants across the country. Lucid Entertainment is dedicated to environmentally conscious establishments, such as the American Junkie franchise, which utilizes recycling, solar energy, and a reverse osmosis water system.
Solar power brings many benefits to restaurants, bars, and other businesses in the hospitality industry. Using solar energy alerts potential customers that a business is committed to the health of the environment, and studies show up to two-thirds of restaurant customers will pay more to dine at an ecologically friendly establishment.
Harnessing electricity or heating water with solar energy often offers a greater return on investment in the long run. A restaurant can also instill pride in its employees and customers, who will know they are a part of an environmentally friendly operation.
To begin the transition into becoming a green establishment, a business in the hospitality sector should research the different types of solar equipment available to identify the best fit. They should also consider if there are any tax incentives, either on the federal or state levels, for installing solar energy systems.
Holder of an MBA from the University of Southern California with an emphasis in finance and entertainment, Bill Asher previously served as President of Playboy Entertainment Group. Currently the owner of Lucid Entertainment, Bill Asher opens and operates restaurants, bars, and nightclubs across the country.
Starting a bar is pretty involved. If you want to open a nightclub, the first thing you should consider is whether you really want to own a bar. Running one will require you to spend long nights managing operations, talking to customers, knowing your patrons, and even lending a hand when things get out of control. When that’s done, you’ll have to settle down to have a look at the paperwork, check inventory, and even balance out cash receipts and payments.
The next thing to consider is the capital you’ll need to start. Exactly how much you’ll need will depend on the type of bar you want to open. Will it be a sports bar, a regular neighborhood bar, a specialty bar, or a nightclub? Other factors such as location, target market, cost of capital, and licenses will affect startup costs.
Finally, factor in location. Have a walk around the potential neighborhood. Is it bar-friendly? Some neighbors don’t like bars and could bring you problems.
What about land rates in the area? Are the commercial rents affordable? Is the target market big enough? Cover all these bases before opening the bar for a higher chance of success.